content strategy

Five Top SEO Best Practices for content writing for articles to get Higher Rankings

In the digital era, content writing for articles has become a pillar to stand out in your business. If you want to be known to your prospects, you must follow SEO practices. However, it is easier said than done, as it takes practice and a defined process. Before jumping into optimization, you need to be clear that it is not an overnight thing. It takes time to build a foundation there. Most importantly, such practices require immense technical skills, and it does not matter how good you are or how creative you are as a writer. You must be SEO savvy. According to a report, 91% of content on the internet does not even receive average traffic. Hence, it is clear that to attract the attention of search engines, you need to be more technical than creative in your writing.

To appeal to search engines, you can learn some basic practices to rank higher. These methods will help you in your content writing for articles to reach your prospects. However, it takes time, so you need to have some patience.

Read this blog to learn ways to strengthen your SEO game and allow you to stand out from the crowds.

Five best SEO practices for content writing for articles

There are numerous methods to choose from for the optimization purpose of your content. However, to begin with, you can follow some basic instructions that can lay the foundation for your SEO journey rather than focusing on too many technical things. Below, we have discussed five practices to improve SEO blog writing:

  • Add the main keyword early in your content: When a user searches for a specific term, they are looking for results that can satisfy their curiosity. They focus on headers, and if they find that the header is similar to their search intent, chances are high that the user will visit that specific website. Hence, always remember to add your primary keyword in your header in the early part of your content.
  • Create Unique Title: Although it is essential to include a primary keyword in your header, you should always keep your title unique as it drives a new experience in a user’s mind. Moreover, every user is in search of unique information so that they can satisfy their intellectual pursuit. The best way to make a unique title is by using content copywriting. It will enhance the creativity of your content.
  • Focus on writing quality content: If you are doing half thing right and half wrong, you will not get optimum results. Once your article is ranked, the next process steps. If your web page’s bounce rate is higher, you will automatically lose ranking. However, with quality content, you can gain your prospects’ trust and appeal to the search engine as crawlers filter out the cliche content and prioritise uncommon ones.
  • Keep yourself updated with new algorithms: SEO is a very tricky thing to do. It is not a one-time milestone. Instead, it is a constant process that you need to follow. Once in a while, search engine updates its ranking policy in order to keep the content management fair. Hence, SEO blog writing can only be streamlined if you focus on updated measures and incorporate them into your content.
  • Keep the website optimised: The optimisation process is not only limited to your content. You also need to focus on the landing time of your website. No one wants to wait, especially in this era when there are multiple sources for a single piece of information. Your competitors might take your place if your website has a slow landing. So, focus on website optimisation along with content writing for articles if you want to stay relevant in your niche.

Conclusion

Content writing is becoming more important for online enterprises with each passing day. Along with that, SEO techniques have also solidified their place, as you can not rank without its help. However, with some simple methods, you can lay your foundation to start your SEO journey. These methods include adding the main keyword early in the content, creating a unique title, and focusing on the quality of your content. Moreover, keeping a check on SEO guidelines and improving your website’s landing time is also important. If you follow such procedures, you can elevate your optimisation game for better SEO blog writing.